James Kleiss, Ph.D.

Specialist in product sensory quality and consumer/user experience

651-395-9065
jim@jameskleiss.com

James Kleiss photoI am a Cognitive Psychologist with a broad background in user experience, product usability and human factors engineering. I have spent most of my career on multidisciplinary teams collaborating with Industrial Designers, Interaction Designers and engineers in the user experience design process. I am particularly skilled in the use of data driven research techniques developed in the sensory sciences for the purpose of measuring subtle perceptions such as the taste of fine foods and beverages, the smell of delicate perfumes and the tactile quality of elegant fabrics. I have adapted these techniques to the design of physical and digital products in order to enhance user experience and brand character. Even apparently simple physical interactions with products are accompanied by a rich and multi-dimensional array of experiences that are so subtle users have difficulty describing them verbally. By quantifying the subjective, I translate user experience into tangible product design features that, in effect, make products “taste good” whether the interaction is visual/graphical, auditory or tactile in nature.